06.07.2010
10:30

Writing for the Web

Pinnacle PR Training
Rue Ducale 83
1000 Brussels
Phone: 02 513 06 33
Email: andrew.manasseh@pinnaclepr.net

Link to the organizer
URL of event

Training

Media & Communication

Entrance fee

Andrew Manasseh
Phone: +32 (0) 25 13 13 21
Email: andrew.manesseh@pinnaclepr.net

Pinnacle PR
Brussels

This course explains and then implements in practice the ideas and skills required to translate good writing into effective writing for the Web. Topics include understanding Web reading behaviour, rules for effective Web texts, adapting style and tone for the Web, different forms of Web writing (blogs, websites, e-newsletters), formatting and structure. Training consists of incisive briefings from experienced online writers and editors, case studies and workshops on laptops to build practical skills.